8 Ways to Reduce Website Load Time

Fact shows 47% of web users expect a site to load in 2 seconds or less, and a 1-second delay in page response can result in a 7% reduction in conversions. Obviously, you cannot expect your customers to be more patient, but you can certainly improve your website’s performance. Providing a smooth shopping experience is critical to your business, and is largely dependent on your site load time. In this blog, we will provide six ways that can help you reduce load time:

  1. Using extensions reasonably: Every extension added to your website may hurt performance and cause errors. You need to consider that whether the extension is truly required before installing it. If the task can be done in native Magento, it is not wise to use an extension.

  2. Enabling caching: By enabling caching on your site, the browser can save a copy of images, stylesheets, JavaScript or the entire page. When the user needs to open your website again, the browser doesn’t have to download the resources again, which results in a faster site.

  3. Enabling HTTP/2: HTTP/2 is the newest version of HTTP, and its standard was approved in February 2015. Compared with HTTP 1.1, HTTP/2 has many benefits, and one of them is load speed. By using HTTP/2, the load time of your website can be shortened by more than 50%.

  4. Merge JS/CSS: You can enable merging of JavaScript and CSS by going to System –